 |  |  | | ||
|  Developing a Property Marketing Plan Listing and Marketing Checklist Marketing Media To Consider Advanced tip Property Advertising Techniques Advanced tip Advanced: Getting the Most from Your Advertising Dollars Online Property Marketing Advanced tip Conducting Open Houses Advanced tip Advanced tip Alternative Selling Options Advanced tip Complying with Fair Housing Broker tip Property Disclosure Broker tip Common Property Hazards Broker tip Advanced tip Property Marketing Quiz Bright Ideas: Property Marketing More Resources: Property Marketing Code of Ethics: Property Marketing | PROPERTY ADVERTISING TECHNIQUES Ad Copy in a Nutshell Stuck for something to say? Try these ad headlines and teasers. New listing: Be First; Premier Offering; Ready for Inspection; It Only Takes One; Sneak Preview. Open house: Opening Night; Come on Down; Be Our Guest; Open for Admiration; Come and Compare; See You At (time); You Missed a Great Open House (for second open house). Starter home: Buyer-Friendly; A Great First Home; Beauty, Warmth, and Value; Take the Plunge. Luxury home: If You’re Choosy; It Doesn’t Get Any Better; Perfection Plus; A Special Place; Designer’s Dream. Any home: One Look Will Do; Make the Discovery; Something Special; Set for Living; A Classic; Is Quality Important? Renovation: Just a Little Imagination; A Little Loving Care; Do a Little, Save a Lot; Like Challenges?; A Great Opportunity. Humor/Catchy: Want to Know a Secret?; Finder's Keepers; Sick of Looking? Architecture: Touched by Tradition; Historic Charm; Vintage; Built to Last; Sleek and Modern; Very Now; Highlight the architectural style of the home. Amenities: Shaded patio; Room for a grand piano; Perfect for family gatherings; Everything a cook could want; Private sanctuary. Great adjectives: Gracious; open; sunny; efficient; cozy; warm; roomy; convenient; relaxing; stately; spacious; polished; rustic; worry-free; tranquil; snug; stunning; affordable. 5 Great Real Estate Ads For six years, the Newspaper Association of America has recognized the best in real estate advertising with the READY awards. The 2000 winners in the REALTOR® Resale category are at http://www.naa.org/classified/="blank">www.naa.org/classified. Advertising Dollars, next page > | |