Field Guide to Breaking Into Commercial Sales
(Updated October 2007)
Time for a change? Rev up your career with shift to commercial real estate. According to the 2006 NAR Commercial Member Profile, over one-half of commercial members surveyed reported an annual gross income of between $75,000 and $249,000. And more women are joining the ranks of commercial practitioners than ever before. Find out how others have made the transition to commercial real estate and learn how you can, too, in this Field Guide. (M. Martinez, Library Manager)
Contents:
Transitioning to Commercial Real Estate | Trends in Commercial Real Estate | Success Stories | Get Started on Your Career in Commercial Real Estate! | Books, eBooks & Other Resources
Spotlight on National Center for Real Estate Research: Commercial Real Estate
Who are your future tenants? Office employment in the United States: 2004-2014, (Jan. 2007).
Beyond edgeless cities: office geography in the new metropolis, (Feb. 2006).
Technology and the demand for commercial real estate, (Nov. 2003).
Commercial real estate research terms and data standards, (Nov. 2003).
Transitioning to Commercial Real Estate
Real estate field ripe for women, (Miami Herald, Oct. 15, 2007).
Re-tool your business and plan for a slower market, (REALTOR® Magazine online - Daily Real Estate News, Jun. 25, 2007; originally reported in The Miami Herald).
First in-depth assessment of commercial real estate job market gives cause for celebration as well as concern for the economy, (Mortgage Mag Weekly, May 22, 2007).
Don't bail out of real estate yet, (Realty Times, Nov. 6, 2006).
Market trends: More women join industry, (Commercial Investment Real Estate Magazine, Jan./Feb. 2006).
Creating a commercial real estate toolbox, (Commercial Investment Real Estate Magazine, Nov./Dec. 2005).
For hire online, (Commercial Investment Real Estate Magazine, Sept./Oct. 2005).
Scaling new heights, (REALTOR® Magazine Online, Nov. 2004).
Commercial real estate: the greatest job, (Alliance Companies, 2004).
Going commercial, (REALTOR® Magazine Online, Mar. 2001).
Making the commercial grade, (REALTOR® Magazine, Sept. 2000).
Careers in real estate, (National Association of REALTORS®).
Trends in Commercial Real Estate
Skyscraper prices might start returning to earth, (Wall Street Journal, Jun. 2, 2007). Q
The changing landscape of commercial servicing, (Mortgage Banking, May 2007). Q
Green design goes mainstream, (National Real Estate Investor, May 2007). Q
Tax breaks in jeopardy?, (National Real Estate Investor, May 2007). Q
Merge, die or thrive?, (National Real Estate Investor, Apr. 2007). Q
Big box bans, (Chain Store Age, Feb. 2007). Q
Buying time: operators consider futures before remodels, new leases, (Nation's Restaurant News, Jan. 22, 2007). Q
Commercial color trends for 2007, (Buildings, Dec. 2006). Q
Fast, cheap, and ready for move-in, (Inc., Nov. 2006). Q
Success Stories
More women are picking commercial real estate careers, (Seattle Daily Journal, Oct. 12, 2006).
Changing career paths, (National Real Estate Investor, Sept. 2006). Q
Progress through properties, (Black Enterprise, Mar. 2005). Q
From the NFL to Midland, (Mortgage Banking, Feb. 2001). Q
Get Started on Your Career in Commercial Real Estate!
REALTORS® Commercial Alliance - RCA is the collective commercial constituency within NAR, comprised of commercial practitioners who hold REALTOR®, REALTOR-ASSOCIATE®, or Institute Affiliate Membership; NAR commercial committees; local commercial boards and structures; the five national Commercial Affiliates (CCIM, CRE, IREM, RLI and SIOR); the RCA Advisory Board; and commercial products and services.
RCA Report | Commercial Report | Commercial Real Estate Outlook | Hot Topics reports
NAR Education Matrix - courses in commercial real estate:
Fundamentals of Commercial Real Estate - Specifically designed for residential real estate practitioners who know little or nothing about commercial real estate.
Introduction to Commercial Investment Real Estate Analysis - Introductory course providing an overview of every aspect of the commercial real estate investment - from property inspection through follow-through after the property is profitably sold.
Critical Components of Commercial Brokerage - Comprehensive course covering fundamental elements of commercial real estate. Topics include construction, ethics and professional standards, intro to real estate investment and finance, and understanding the lease agreement.
CCIM Institute - The CCIM Institute confers the CCIM designation and is an affiliate of the National Association of REALTORS® (NAR).
Commercial Investment Real Estate magazine
Institute of Real Estate Management - The source for education, resources, information and membership for real estate management professionals.
Journal of Property Management
Society of Industrial and Office REALTORS® - The leading professional commercial and industrial real estate association.
Professional Report
eBooks & Other Resources
eBooks.realtor.org
The following ebooks and digital audiobooks are available to NAR members:
All about real estate investing (Adobe eReader)
Commercial real estate investing (Adobe eReader)
The complete guide to buying and selling apartment buildings (Adobe eReader)
Make money with small income properties (Adobe eReader)
Maverick real estate investing (Adobe eReader)
Real estate investing from A to Z (Adobe eReader)
Successful real estate investing (Adobe eReader)
What every real estate investor needs to know about cash flow (Adobe eReader)
Books, Videos, Research Reports & More
The resources below are available for loan through Information Central. Up to three books, tapes, CDs and/or DVDs can be borrowed for 30 days from the Library for a nominal fee of $10. Call Information Central at 800.874.6500 for assistance.
Insider's guide to commercial real estate, (Chicago, IL: Dearborn Financial Publishing, 2006). HG 2051 C36
Exclusive book excerpt:
Getting started in commercial real estate, (REALTOR® Magazine Online, Jan. 2007).
Systems for success: the complete guide to selling, leasing, presenting, negotiating & serving in commercial real estate, (Orlando, FL: Lipsey Publishing, Co., 2006). HF 5438 L66
A master guide to income property brokerage: boost your income by selling commercial & income property, (Hoboken, NJ: John Wiley & Sons, Inc., 2006). HF 5438 P33
Cases in commercial real estate investing, (San Francisco, CA: McMahan Real Estate Services, LLC, 2005). HG 4521 M22c
Mastering the art of listing commercial real estate, (City, State: Temecula, CA: Advanced Real Estate Sales Coaching, 2005). DVD016
How to succeed in commercial real estate, (Lincoln, NE: iUniverse, Inc., 2003). HF 5438 B67
Books in brief:
Commercial basics: you can't succeed in this business without really trying, (REALTOR® Magazine Online, Oct. 2002).
An interactive guide to real estate: the commercial transaction, (Mason, OH: Thomson South-Western, 2003).
Buyer representation in commercial real estate, (Chicago, IL: Real Estate BUYER'S AGENT Council, 2001). CT016
Power brokering commercial properties, (Temecula, CA: Advanced Real Estate Sales Coaching, 2000). DVD014
Introduction to commercial real estate sales, (Chicago, IL: Real Estate Education Company, 1995). HF 5438 M13i
Field Guides & More
These Field Guides and other resources in the Virtual Library may also be of interest:
Field Guide to Commercial Property Management
Field Guide to Office Properties
Field Guide to Retail Properties
Field Guide to Hotel/Motel Properties
Field Guide to 1031 Exchanges
>> Have an idea for a new Field Guide? Click here to send us your suggestions!
The inclusion of links on this Field Guide does not imply endorsement by the National Association of REALTORS®. NAR makes no representations about whether the content of any external sites which may be linked to this Field Guide complies with state or federal laws or regulations or with applicable NAR policies. These links are provided for your convenience only and you rely on them at your own risk.

