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Are You Taking Full Advantage of Your Membership?

As a REALTOR®, $120 of your dues pays for your membership in the NATIONAL ASSOCIATION OF REALTORS®. In return, you get a whole host of special discounts, free education, news, research, and tools you need to be successful. With all these resources, your national membership quickly pays for itself—if you take advantage of them.

How much do you save by being a member of NAR? Click each item you’ve used or plan to use, and see how your savings add up.

Did you know?

 

A REALTOR® who takes advantage of just one benefit in each of the categories below would save at least $900 a year.

Courses/Training/Webinars

 Retail Price Member Price

You Save
Online Code of Ethics training $30 Free $30How?Mandatory ethics training enhances members' professionalism and competency in their daily dealings with clients, consumers, and the public. NAR offers free online Code of Ethics training; members could pay $30 or more for training from a third party.
Online NAR designation and certification courses $115- $295 10% off with code $20How?NAR is offering members 10% off designation and certification courses for specializing in short sales and foreclosures (SFR), 50+ market (SRES®), green (GREEN), and buyer representation (ABR®). The list prices for these courses range from $115 to $295. Calculation is average savings.
Informational webinars $30 Free $30How?REALTOR® Magazine and other NAR departments offer free webinars-on buyer and seller trends, helpful tech tools for real estate professional, and much more-designed to help give members a business edge. Similar webinars can cost roughly $20 from other sources.
       

Listings

 Retail Price Member Price

You Save
Residential listings on REALTOR.com® $49 Free $49How?If your MLS is a realtor.com® data content provider, you receive free basic listings on realtor.com®, real estate's most-viewed website. Realtor.com® attracts 44 million visits from potential buyers each month and each listing is viewed 1,400 times. The estimated savings includes the operating, marketing, and SEO/SEM costs to aggregate, display, and host a web page for each listing. No NAR dues dollars fund the realtor.com® site..
International exposure of U.S. listings with translation services and area/currency conversion
 $200 Free $200How?Estimated savings is based on the cost a real estate professional would pay for similar services from a third-party vendor.
     
 
 

News and Publications

 Retail Price Member Price

You Save
REALTOR® Magazine $56 Free $56How?NAR members receive REALTOR® Magazine automatically as a member benefit. Cost to subscribe for non-members is $56.
Free ready-to-share articles from REALTOR® Content Resource $500 Free $500How?Most REALTORS® need content for their newsletters, blogs websites, and social media. NAR’s REALTOR® Content Resource tool makes content from HouseLogic about all aspects of homeownership, buying, and selling available to members at no charge, ready to use in consumer communications with the member’s brand. If REALTORS® purchased a similar tool, it would cost $500 a year.
Books and brochures in the REALTOR.org Store (average price) $43 $10 $33How?The REALTOR.org Store offers more than 300 bestselling books, business guides, and more on real estate topics at special member pricing-and even offers several free publications. Discounts vary; estimate is for average savings.
E-books and e-products in the REALTOR.org store (average price) $25 $16 $9How?Among the REALTOR.org Store's e-product offerings are many of our popular brochures on buying and selling and some free e-publications available for download. Discounts vary; estimate is average savings.
     
 
 

Conferences and Networking

 Retail Price Member Price

You Save
REALTORS® Conference & Expo $800 $400 $400How?NAR’s annual conference offers 100 education sessions presented by renowned speakers, the opportunity to network with 20,000 real estate pros and guests from around the globe and the largest real estate industry tradeshow, featuring 400 exhibitors. Plus, Premier Access registrants receive an added benefit – access to session audio recordings– so they can continue their learning after the conference ($400 value).
Commercial Caffeinated networking breakfast $55 $45 $10How?This networking breakfast takes place during the REALTORS® Conference & Expo in November and features a keynote speaker along with the unique opportunity to meet and share best practices with commercial colleagues from across the country. Ticket cost is $45 for NAR members and $55 for nonmembers.
Young Professionals Network $100 Free $100How?Through networking events, a lively blog, and an engaged YPN Advisory Subcommittee, the Young Professionals Network gives its members-REALTORS® mostly under the age of 40 (though there are no formal age restrictions)-unique tools to advance their careers. Other specialty networks charge about $100 for membership, while it's free for NAR members to join the YPN.
     
 
 

Select Products and Services

 Retail Price Member Price

You Save
Car rental discounts $229 $188 $41How?Members receive discounts on car rentals from REALTOR Benefits® Partners. Estimated savings is based on one typical member rental experience.
Computer discounts $1,925 $1,232 $693How?Members receive discounts on the purchase of computers and peripherals. Estimated savings is based on one typical member purchase through the REALTOR Benefits® Program.
Lead routing and ad measurement services $719 $479 $240How?REALTOR Benefits® Partner Ifbyphone offers an exclusive suite of voice communications services for NAR members. Estimated annual savings is difference between member price and retail price of comparable nonmember product.
REALTORS® Dental Insurance $456 $350 $106How?REALTORS® Dental Insurance, offered through the REALTOR Benefits® Program offers exclusive plans and rates for NAR members. Annual savings based on cost of comparable retail product and only represents premium savings (does not take into account PPO savings that may be realized or out-of-pocket costs that members may incur who have no insurance).
REALTORS® Core Health Insurance $2,531 $2,082 $449How?REALTORS® Core Health Insurance provides guaranteed-issue, affordable limited medical plans that are exclusively designed and priced specifically for NAR members through the REALTOR Benefits® Program. Annual savings is based on cost of comparable retail product and only represents premium savings (does not take into account PPO savings that may be realized or out-of-pocket costs that members may incur who have no insurance).
REALTORS® Federal Credit Union banking services $108 Free $108How?REALTORS® Federal Credit Union is an independent, member-owned financial cooperative with services designed to meet the unique financial and cash-flow needs of real estate professionals. Estimated annual savings on banking services is based on REALTORS® FCU's truly free checking compared with minimum requirements fees from select major banks.
     
 
 

Research Reports

 Retail Price Member Price

You Save
NAR Member Profile $150 $50 $100How?Members pay $20 for the downloadable NAR Member Profile, an annual report summarizing the business characteristics, activity, and demographic of NAR's residential members; list price is $150.
Technology reports $300 Free $300How?NAR's Center for REALTOR® Technology issues reports on various topics, such as smartphone usage among REALTORS® and tech trends among MLSs. Other industry researchers charge for such reports; NAR offers them for free.
Home Buyers and Sellers Profile $150 $50 $100How?Members pay $20 for downloadable in-depth analysis answering who today's home buyers and sellers are, how they work with real estate agents, and what role the Internet plays in the process; list price is $150.
NAR Commercial research reports $400 Free $400How?NAR's quarterly Commercial Real Estate Outlook is NAR'S flagship commercial research report, with commercial market data on five key sectors-industrial, office, multifamily, retail, and hospitality real estate. Other commercial trade organizations charge as much as $400 for similar data, and banks and large firms produce their own, typically not for public sale.
Expectations & Market Realities in Real Estate - Turn The Page $195 Free $195
Local Market Reports $200 Free $200How?NAR produces reports on 150 local markets each quarter. These reports provide insights into the fundamentals and direction of the nation's largest metropolitan housing markets. Each report evaluates a number of factors affecting home prices, including the local job market, foreclosure rates, housing inventory, and debt-to-income and mortgage-servicing-costs-to-income ratios. Similar reports from Moody’s or others sell for as much as $200 per report.
NAR Investment and Vacation Home Buyers Survey $149.95 $19.95 $130
Relocation Report (each) $49.95 Free $49.95
Investment and Referral Bundle $149.95 $29.95 $120
Home Features Report $49.95 $14.95 $35
Historical data requests $150 Free $150How?NAR will do a custom pull of data, depending on availability, from the full history NAR's existing-home sales, pending home sales, and housing affordability data at no cost to member. Estimated savings is what non-members pay NAR for such data on average.
     
 
 

Consulting and Custom Research

 Retail Price Member Price

You Save
Library services (research services, access to online publications, etc.) $250 Free $250How?Savings is based on the cost of joining a specialty real estate library. NAR's InfoCentral provides digital book loan, audio-video loan, newspapers and magazines, field guides, and individual search requests.
     
 
 

Branding and Advertising

 Retail Price Member Price

You Save
Lowe's Program for REALTORS® $377 Free $377How?The Lowe's program is free to NAR members, is entirely customized and branded, and unlike any other service available to nonmembers. These estimated savings are based on NAR's calculation of what each component of the program (postcard direct mail campaign, e-mail campaign, and gift-card purchases) could cost real estate professionals annually for comparable services purchased independently of the program.
Find a REALTOR® Agent and/or team profile web page on realtor.com® $69 Free $69How?Estimate considers cost of hosting a customizable web page template for each agent, value of REALTOR® branding, indexing for improved search-engine results, and links to realtor.com®, the No. 1 real estate site. No NAR dues dollars fund the realtor.com® site.
Find a REALTOR® Office profile page on REALTOR.com® $69 Free $69How?Estimate considers cost of hosting a customizable web page template for each agent, value of REALTOR® branding, indexing for improved search-engine results, and links to realtor.com®, the No. 1 real estate site. No NAR dues dollars fund the realtor.com® site.
     
 
 
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